![]() Most of these services have borrowed from, or at least been influenced by each other’s interface design and information architecture. The DIRECTV NOW app looks and works very similar to other streaming video apps including Amazon Video, Hulu, Sling TV, and of course Netflix. In fact, the app has been called an “absolute nightmare,” “trash,” and “not even remotely worth it” by product reviewers. The service runs on a dedicated app for a number of streaming devices (or on PC browser), but reviews of the apps across most platforms have been less than complimentary. AT&T/DirecTV launched their internet-based service DIRECTV NOW just over a month ago, offering new customers free trials, an Amazon Fire TV Stick, or 4th-generation Apple TV depending on commitment.
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